SHORT FILM - PRODUCTION, DIRECTION

[vimeo]https://vimeo.com/164059286[/vimeo]

Directed & Produced by Matthew Shattuck
Written by Maya Singer

Fifty Shades of Greige is a mockumentary short following a typical day at the minimalist New York concept shop GREIGE. Its proprietor, Zed (Carlos Soto), muses on the nature of concept-as-commodity as he drives unworthy, uncomprehending customers out of his store. Finally, near closing time, a loyal client appears, in crisis: She buys Zed's concept, lock, stock and barrel.

Produced in association with NOWNESS.